Kenmore provides a variety of services with an emphasis on connecting businesses with livestreamers. The primary benefit of this connection is that streamers showcase Kenmore’s digital overlays to a live audience over the course of several hours (sometimes 24/7). The broader advantage is that, in addition to hosting ads, streamers also serve as brand ambassadors.

Examples of this creative synergy include pairing gaming streamers with new video games or customizable controllers, IRL streamers with outdoor tech or travel deals, and fitness streamers with gyms or athletic wear. The streamers become advocates for businesses, and the audiences, by extension, take an interest in what these businesses have to offer.

In addition to Kenmore’s digital overlays approach, businesses have the option of Google Ads, social media ad campaigns, copywriting, editorial services, and overall branding needs ranging from logo design to advertising strategies. Kenmore is not just a means to an end; it is a unique opportunity to grow businesses and generate revenue for content creators.